Why Your Business Needs to Be on Mobile Now

Technology has reshaped the way we do business, and the biggest change of the last several years has been the boom in mobile technology. We’re constantly checking our notifications, social media feeds, and comparing shopping prices on our smartphones. Here’s why your business needs to get in on the action.

Get Closer to Your Customers

Customers now do most of their shopping online, and a mobile app is the next extension of this. Cross-platform apps, from iOS, Android, and Windows, can help you reach billions of individuals. Easily record what they’re buying, how often, and even their location to identify reliable trends that will be central to your company’s success.

You can even make use of the extended functionality of their device. Have a chain of stores nationwide? Make use of the smartphone’s GPS service so that the customer always knows where the nearest store is. If you re-buy second-hand goods from consumers, they could take a photo of the product or scan a barcode right from within the app. This added convenience will get more people using your services and only accelerate your company’s growth.

Take Your Business Forward

Mobile has been seen as a risk for businesses in the past. It was considered less secure than in-house, intranet options, but now enterprise-based mobile app adoption is on the rise. A mobile app doesn’t have to just be a way to engage with your customers.

The app could help you manage sales, stock, and turnover reports to help you keep on top of your business on the go. You’ll always be aware of your stock levels through cloud management systems and you could be prompted when you’re ever low on a particular item. You could even set the system to automatically order the product when you reach certain levels so that you always have the supplies you need.

By making the switch over from paper-based reports to digital data you’ll no longer be bound to large filing cabinets, photocopiers, and file folders. Employees will be able to quickly find the information they need, you’ll have more office real estate, and, most importantly, you’ll be saving money in the long run.

Whatever your business is, whether you deal directly with consumers or not, having a mobile presence isn’t even a question anymore. Let us know in the comments how mobile app has improved your business.